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[infowar.de] NYT & Nancy Snow zum Rücktritt von Charlotte Beers
Infowar.de, http://userpage.fu-berlin.de/~bendrath/liste.html
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http://www.nytimes.com/2003/03/04/international/middleeast/04BEER.html?pagewanted=print
March 4, 2003: Powell Aide Quits Position Promoting U.S.
By STEVEN R. WEISMAN
WASHINGTON -- Charlotte Beers, the former advertising executive who has
been in charge of the Bush administration's global campaign to enhance
the image of the United States among Muslims, resigned today for what
she said were health reasons.
Ms. Beers's resignation surprised both her supporters and those in the
administration and Congress who found some of her ventures ineffective,
including a widely publicized video last year featuring American Muslims
speaking favorably about their life in the United States. Several Arab
countries refused to show the video, and the State Department cut back
its distribution. (...)
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http://www.commondreams.org/views03/0304-08.htm
Published on Tuesday, March 4, 2003
While the Propaganda Czar Departs, the Product Pitching Remains
By Nancy Snow
Just last Thursday, Charlotte Beers, undersecretary of state for public
diplomacy and public affairs, gave testimony before the Senate Foreign
Relations Committee about American public diplomacy and Islam. She
reported a "steep learning curve" after September 11th associated with
building a positive image of America in the Muslim world, one that was
being overcome through increases in radio (Radio Sawa, Radio Farda),
television (a planned Middle East Television Network), and through
author tours like Ken Pollack's State-Department junket to tout the
pro/con Iraqi invasion book, "The Threatening Storm." Guess which side
of this very dangerous equation he might favor? Also mentioned was the
ill-fated "Muslim Life in America" advertising campaign, those
two-minute commercials that ran in a few Muslim countries, but which for
the most part, were soundly rejected as self-serving propaganda products
at worst, and paid political advertisements at best. (...)
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